By Md Tanveer Razwan & Writing Team at PoriPurno.com | Published: April 3, 2025
In today’s digital age, mastering digital marketing can open doors to new career paths, business growth, and freelance opportunities. Among all digital marketing skills, proficiency in Facebook Ads stands out as one of the most crucial. The question arises — can anyone learn it? The answer is yes. In just 60 days, and without spending a single Taka, you can become a mid-level Facebook Advertiser. Here’s the complete guide on how to make it happen.
It All Begins with One Question: “Can I Really Do This?”
Most beginners start by simply boosting posts. Some may take the initiative to explore Ads Manager and launch campaigns. But once terms like Pixel, CAPI, or Ad Auction come up — they feel overwhelmed.
That’s perfectly normal. What usually holds learners back is the lack of structured guidance and consistent practice.
Who Is This Guide For?
- Entrepreneurs who want to run ads for their own products
- Freelancers looking to offer Facebook Ads services to clients
- Marketing professionals aiming to upskill
- Students or beginners starting from scratch
Platforms for Learning: Meta Blueprint + ChatGPT
Meta Blueprint is Facebook’s official free training platform, offering modules such as:
- Introduction to Ads Manager
- Audience Targeting
- Campaign Execution
- Optimization & Reporting
- Preparation for Meta Certification
ChatGPT acts as your 24/7 virtual learning coach — ready to explain concepts, answer questions, and provide real-world examples. It can even help create a learning schedule and run mock campaigns.
60-Day Roadmap to Facebook Ads Expertise:
Phase 1 (Day 1–10):
Set up your Ads Manager, Business Manager, Pixel, and clarify confusion using ChatGPT.
Phase 2 (Day 11–20):
Learn to build Core, Custom, and Lookalike Audiences, along with Retargeting strategies.
Phase 3 (Day 21–30):
Master ad copywriting, hooks, and CTAs — with reviews and suggestions from ChatGPT.
Phase 4 (Day 31–40):
Practice full campaign setups: Awareness → Traffic → Conversion objectives.
Phase 5 (Day 41–50):
Understand key metrics like CTR, CPC, ROAS, and create optimization plans.
Phase 6 (Day 51–60):
Prepare for Meta Certification, learn client handling, and build proposals and case studies.
Learning with ChatGPT: Easy and Effective
If you don’t understand something from Meta Blueprint, use prompts like:
- “Explain campaign objectives in simple terms.”
- “When should I use CBO vs ABO?”
- “Create a conversion campaign for an Ayurvedic oil product.”
- “ROAS is good — how can I scale the campaign?”
Tips to Retain What You Learn:
- Take daily notes on Google Docs or Notion
- Save screenshots of your campaigns
- Reflect at the end of each day: “What did I learn today?”
What to Do in the Final 10 Days:
- Complete the Meta Certification course
- Launch a real campaign
- Create a Fiverr or Upwork profile
- Write and share a case study on LinkedIn
Final Thoughts: Learning Is in Your Control
This journey isn’t just about learning Facebook Ads — it’s about learning how to think like a marketer, make data-driven decisions, and extract insights from every click.
Meta Blueprint gives you structured learning, while ChatGPT offers a realistic, hands-on experience.
You’re not just learning to generate clicks — you’re learning to understand what each click means.
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